Cover of "Brand Seduction" by Daryl Weber. The image features a sleek perfume bottle labeled "Brand Seduction," symbolizing the allure of branding. The subtitle highlights the role of neuroscience in marketing.
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Cover of "Brand Seduction" by Daryl Weber. The image features a sleek perfume bottle labeled "Brand Seduction," symbolizing the allure of branding. The subtitle highlights the role of neuroscience in marketing.

Brand Seduction

Debs Book Paradise
Price:
$14.00

Description

Brand Seduction: How Neuroscience can help marketers build memorable brands

Author Daryl Weber

Publisher Career Press 2016

Binding paperback

Condition new

Summary

"Brand Seduction: How Neuroscience Can Help Marketers Build Memorable Brands" by Daryl Weber explores the powerful intersection of psychology and branding. Drawing on the latest findings in neuroscience, Weber delves into how brands can tap into the subconscious minds of consumers, creating deep emotional connections that lead to brand loyalty. The book offers practical strategies for marketers to design brand experiences that resonate on an instinctive level, making their brands not just noticed but truly memorable. Whether you're a seasoned marketer or a business owner, "Brand Seduction" equips you with insights and tools to craft compelling brand narratives that captivate your audience.

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