The Cluetrain Manifesto: The End of Business as Usual Paperback

$15.00
Deborah Herman

This nationally acclaimed bestseller is a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. A rich tapestry of anecdotes, object lessons, parodies, insights, and predictions, The Cluetrain Manifesto illustrates how the Internet has radically reframed the seemingly immutable laws of business–and what business needs to know to weather the seismic aftershocks.

1 in stock

SKU: Box J 2 Categories: , Tags: , , ,

This nationally acclaimed bestseller is a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. A rich tapestry of anecdotes, object lessons, parodies, insights, and predictions, The Cluetrain Manifesto illustrates how the Internet has radically reframed the seemingly immutable laws of business–and what business needs to know to weather the seismic aftershocks.

Editorial Reviews

Review

“The most important business book since In Search of Excellence. Get a clue. Read the book.” — Jeff Angus, Information Week

“You must read The Cluetrain Manifesto. So: read it, inhale it. If it pisses you off…GREAT!” — Tom Peters

 

Reviews

There are no reviews yet.

Be the first to review “The Cluetrain Manifesto: The End of Business as Usual Paperback”

Your email address will not be published.